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SUGAR REDUCTION

Challenges of the food industry

Did you know that 35% of Spaniards say that "low in/reduced in/no sugar" is the main claim when buying sweets? And that 30% share the same opinion when buying candy bars?

 Innova Category survey 2023

Sugar reduction in foods has emerged as one of the priority objectives in improving the nutritional composition of food products, as well as representing a crucial step towards promoting a more balanced diet and the prevention of diet-related diseases.

For what reasons do consumers reduce sugar consumption?

General health

Weight loss

Impact on blood

Dental health

Daily intake

Future health problems

Amount of sugar per serving

Current health problems

Improve skin appearance

Source: Mintel GNPD, 2022

Strategies adopted by manufacturers

SUGAR SUBSTITUTION

Instead of refined sugars, brands opt for natural sweeteners such as Stevia, agave syrup or coconut nectar.

New formats

To facilitate portion control, companies are developing new smaller formats.

COMBINED FLAVORS

By combining intense and natural flavors, such as pure cocoa, dried fruits or spices, a more delicious taste experience can be created. 

Two routes for sugar substitution

In an increasingly competitive market, brands are in a constant search for innovations that respond to consumer demands for healthier and better tasting products.

In this context, two alternatives stand out as particularly attractive to companies for their characteristics: natural sweeteners and flavor modulators. These options not only make it possible to offer products with improved nutritional profiles, but also meet the expectations of modern consumers who are looking for more natural ingredients and optimized sensory experiences.

Natural sweeteners

Benefits:
  • Low glycemic index
  • Low in calories
  • Dental health
  • Fewer production processes
  • Antioxidant properties
  • Prevention of chronic diseases

Flavor modulators

Benefits:
  • Improved blood glucose control
  • Less calories
  • Dental health
  • Improved taste sensitivity
  • Increased stability and service life
  • Prevention of chronic diseases

Thinking of developing a new product with lower sugar content that stands out in the market?

If you are looking for innovative solutions that respond to the needs of a health-conscious consumer, don't hesitate to contact us!

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Innovative solution for sugar reduction

Meltec®, the star ingredient for sugar reduction

Meltec® is a semi-solid fiber of vegetable origin developed by HiFood that, similar to syrup, contains less than 1% of naturally occurring sugar and shares the same technological properties. 

Declared as vegetable fibers and water, it allows the claim "no added sugars" and its characteristics define it as water soluble, with a neutral taste and odor, allergen free and clean label. In addition, it does not undergo the Maillard reaction. 

As for its functions, it stands out as a binder, texture improver with a good mouthfeel, thickener and humectant, replacing sorbitol and glycerin. In addition, it also replaces glucose syrup and has a cryoprotective effect. 

Meltec® is ideal for applications in cereal bars, margarines, ice cream, beverages, sauces and for applying a layer or coating on the surface of a food.

ABOUT HIFOOD

HiFood serves the food ingredients sector, adding value to its products through innovation.
specializes in the research, development and production of innovative ingredients of natural, vegetable and clean label origin, being able to offer tailor-made solutions, allergen-free ingredients and chemical products with outstanding functionalities for each customer.

Need help?

If you have any questions or cannot find the ingredient you are looking for, please fill out the form below and we will contact you as soon as possible.

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After 50 years working in the food industry, at Trades, we use our experience to help our customers develop innovative products, meeting the needs of an increasingly health-conscious consumer.

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